Midday, the longest running MPR news program, began as an extension of a daily half hour noon newscast called “Midday Report.” In September 1971 it expanded into various longer iterations, running weekdays, as well as encompassing some weekend programming. During this period, it was described as: “A program of news and information, a calendar of the day’s cultural events and the environmental report.” In January 1972 the name changed to Midday, and a month later it was described as: “A program of news, consumer and environmental information, discussion of public issues, and reports by the MPR and NPR news staffs."
Separate MPR public affairs programming were featured, such as Spectrum, Sportfolio, MPR Special, Insight, Weekend, Forum, and MPR’s Mainstreet Radio, among others. Local programming was also featured, including Westminster Town Hall Forum, Carlson Lecture Series, Minnesota Meeting, Minnesota Press Club, and Mondale Policy Forum. National outside programming included Options, Horizons, Communique, National Press Club, Chappaqua Lecture, Ford Hall Forum, Commonwealth Club, among others; and interview shows from the likes of Studs Terkel, William F. Buckley and Nancy Fushan.
As the years progressed, the “Interview” and “Call-in” would become a regular format for Midday. Beginning in the mid-1970’s until 1992, Midday was hosted by Bob Potter, after which, Gary Eichten became the permanent host. Many guest hosts also participated over the years. During the Eichten era, Midday became a daily two-hour program staple, running from 11AM-1PM. Midday ended its run in January 2012, when long-time host Eichten retired.
September 24, 1977 - MPR’s Dan Olson presents “The Role Of the Courts In A Changing Society: Cedar-Riverside high-rise development suit,” a documentary that xamines lawsuit challenging the Cedar-Riverside high-rise development in Minneapolis. The court's decision provides insight into how a single suit can change the profile of a large urban area, into the National Environmental Policy Act, and into how tax laws and government funds are used to provide inner-city housing.
September 26, 1977 - MPR’s Dennis Rooney talks with The Delphi Quartet about their year-long tour of the state through the Minnesota String Quartet Residency Project.
September 28, 1977 - Psychologist Dr. Bruno Bettleheim speaking at Skidmore College in Saratoga Springs, NY. Bettleheim states that fairy tales are therapeutic. His most recent book is entitled "The Uses of Enchantment: the meaning & importance of fairy tales."
October 1, 1977 - Dr. Phyllis Fleming, assistant professor in the School of Public Health at the University of Minnesota, speaking at Annual Conference of the Minnesota Health Association. Speech was titled "Nutrition and Lifestyle: How to Change Behavior.”
October 8, 1977 - On this regional public affairs program, a presentation of speech to Citizens League by Tom Berg, state representative of Minneapolis and chairman of the House Local and Urban Affairs Committee, about the ongoing studies on the financial health of Minneapolis and St. Paul.
October 8, 1977 - On this regional public affairs program, John Boland, chairman of the Metropolitan Council, addresses the Citizens League on the priorities of the council for 1978. Priorities include appointments, frameworks, and controlling operating budget.
October 10, 1977 - Dr. Jean Houston, Director of the Foundation for Mind Research with her husband Dr. Robert Masters, speaking at symposium on human potential sponsored by the Science Museum of the Minnesota. Houston discussed altered modes of thinking, human consciousness, and the effects of technology on the human personality.
October 13, 1977 - Eugene McCarthy discusses political personalities and issues before a campus audience at Luther College in Decorah, Iowa.
October 14, 1977 - Socialist writer and critic Michael Harrington and Conservative columnist William F. Buckley debate the question, "We Welcome the Growth of the Public Sector" at St. John's University, Collegeville, Minnesota.
October 15, 1977 - On this regional public affairs program, MPR’s Neal St. Anthony presents report on aspects of Little League football. Program contains sound portrait and various interviews with administrators, coaches, psychologists, parents, and trainers. Topic of helmet safety concerns is addressed.