That's a sample of the music from a new album by the artist once again known as Prince. "The Rainbow Children" goes on sale in stores today. It is the first album he has released in ten years using the name Prince. The Minneapolis native stopped using that name after a dispute with his former label, Warner Brothers. "The Rainbow Children" is being released on the Redline Entertainment label, which is a division of Eden Prairie-based Best Buy. Minnesota Public Radio's Jim Bickal reports. Best Buy started the Redline Entertainment label two years ago. It has released a handful of CDs by artists ranging from Who guitarist Pete Townsend to Sprung Monkey. Marketing Manager Cindy Springer says the collaboration with Prince was a big step for Redline.