Midday, the longest running MPR news program, began as an extension of a daily half hour noon newscast called “Midday Report.” In September 1971 it expanded into various longer iterations, running weekdays, as well as encompassing some weekend programming. During this period, it was described as: “A program of news and information, a calendar of the day’s cultural events and the environmental report.” In January 1972 the name changed to Midday, and a month later it was described as: “A program of news, consumer and environmental information, discussion of public issues, and reports by the MPR and NPR news staffs."
Separate MPR public affairs programming were featured, such as Spectrum, Sportfolio, MPR Special, Insight, Weekend, Forum, and MPR’s Mainstreet Radio, among others. Local programming was also featured, including Westminster Town Hall Forum, Carlson Lecture Series, Minnesota Meeting, Minnesota Press Club, and Mondale Policy Forum. National outside programming included Options, Horizons, Communique, National Press Club, Chappaqua Lecture, Ford Hall Forum, Commonwealth Club, among others; and interview shows from the likes of Studs Terkel, William F. Buckley and Nancy Fushan.
As the years progressed, the “Interview” and “Call-in” would become a regular format for Midday. Beginning in the mid-1970’s until 1992, Midday was hosted by Bob Potter, after which, Gary Eichten became the permanent host. Many guest hosts also participated over the years. During the Eichten era, Midday became a daily two-hour program staple, running from 11AM-1PM. Midday ended its run in January 2012, when long-time host Eichten retired.
January 22, 1981 - Dr. Bevan French, National Aeronautics and Space Administration’s discipline scientist for planetary materials, discusses the space program. Topics include data from Voyager and Pioneer spacecraft, and the new space shuttle program. French also answers listener questions. Dr. French analyzed rocks brought back from the moon. He also helped train NASA Apollo astronauts in geology.
January 24, 1981 - On this edition of New Letters on the Air, poet-in-residence for the state of Delaware Molly Peacock reads her work.
January 24, 1981 - Minneapolis Police Chief Tony Bouza with Bob Potter. He talks about police work, victimless crime, and other issues on this live call-in program.
January 25, 1981 - This portion of "Options" contains profiles of two creative men: the architect, master planner, and holistic builder Paolo Soleri; and the Chilean poet and Nobel laureate Pablo Neruda.
January 26, 1981 - Phil Anderson, film critic and writer, speaks with Frank Capra about his career, as Capra visits the Twin Cities to be honored with a retrospective at the Minneapolis Film Festival.
January 27, 1981 - Governor Al Quie addressed a joint session of the Minnesota legislature on the state of the economy, broadcast live.
January 31, 1981 - On this edition of New Letters on the Air, the late poet E.L. Mayo is profiled. Mayo is considered a poet's poet.
February 6, 1981 - Internal Revenue spokesman Bill Knight answers live listener questions about federal income taxes.
February 7, 1981 - On this Weekend program, Robert Dunn, of the Minnesota Waste Management Control Board, discusses waste and hazardous waste sites control in Minnesota. Topics include burial of waste and recycling options. Dunn also answer listener questions.
February 9, 1981 - This audio tour of the intertwining social and artistic revolutions at the turn of the century looks particularly at the creative vanguard. Part one of Meaning of Modernism series, this is "Ascent of the Vanguard".